Willian Myllan is a seasoned business and marketing strategist consultant with over 20 years of experience driving branding, digital transformation, innovation, and sustainable growth across diverse sectors in the U.S. and Brazil. As the Founder and CEO of WM Management Consulting, he leads a mission-driven consultancy dedicated to empowering service-oriented businesses and higher education institutions through cutting-edge, ethically responsible marketing, branding and IT/ AI solutions.
Holding multiple MBAs—including concentrations in IT Management, Strategic Marketing, and Leadership, Willian blends deep academic rigor with practical expertise.
Throughout his career, Willian has advised companies, nonprofits, and educational institutions on how to harness their brand power utilizing innovative marketing strategies and emerging technologies to streamline operations, boost efficiency, and achieve strategic growth. His work has helped expand student enrollment, implement AI-powered marketing systems, and guide small and midsize enterprises through digital evolution. Recognized by leaders in both private and academic sectors, his impact is evidenced by tangible outcomes and sustained institutional success.
A proud member of the American Marketing Association (AMA) and ISACA, Willian is a strong advocate for responsible AI adoption and digital equity. His leadership continues to support the advancement of local communities, job creation, and global competitiveness for American enterprises.